Author: Hafsa Shahzad

In a world full of technological gadgets, one would be a fool not to use these resources to earn money. From web development to vlogging, people have found ways to make a living while sitting at home.

If you are one of the people who want to be among these online earners, we are here to walk you through the entire process today. Let’s see some of the never-ending fields available that will help you earn money through digital marketing.

Content writing

Content writing may be the easiest and most difficult way to earn money online, depending upon how you use it. Content is the king and creative content is the queen. If you want to rule the digital world, you must marry these two features. 

Content writing involves creating content for almost everything, including product promotion, affiliate marketing, blogging, or even school homework. You need to express yourself in the best words possible. This field involves thorough planning and analyses. Better the content, better the promotion and better the money.

Here are a few tips if you want to earn through content writing:

• Avoid using AI tools: Although recent AI tools such as ChatGPT or Jasper AI have developed themselves to be free of plagiarism, you will be caught copying content sooner or later. You may use these tools to help improve content, not write it entirely. Copying off the internet without in depth research will not take you far.
• Thoroughly research your keyword: The best strategy in content writing is gaining thorough knowledge on what you’re writing. Readers instantly notice when you know your stuff and when you don’t. Also, this will help you know what topics are trending to gain more traffic.
• Promote your content: social media is your best friend. Platforms such as Facebook, Instagram, and LinkedIn will take your content to the other side of the world and bring in more traffic for your words. 

YouTube

If you aren’t that good with words, you may be more expressive through pictures and videos. Vlogging is a trend loved especially by the youth. The extroverted human beings who love to post about every moment of the day can make a pretty decent living using YouTube. 

Creating a channel doesn’t take time, but monetizing it does. One is required to post regularly and promote using means that will bring in enough traffic to make YouTube see your channel as money worthy. 

There is absolutely no restriction in the type of content you post on YouTube (as long as it is clean of course), but there are some policies you need to fulfill to monetize your channel. These include:

• Having public watch hours of 4000 within at most a year
• Must have at least 1000 subscribers
• A linked Adsense account is not a must but a high boost to your account

Your channel may include content like cooking, cleaning, studying, singing, and many others. You choose your interest and get started!

Freelancing

Some people like to earn project to project. This saves them from the fatigue of having to regularly update your websites and channels. Although, this does not mean freelancing is easy. In fact, making it as a freelancer in this world has become a challenge due to the massive competition. Platforms are far too saturated and one must put in utmost effort to make his or her profile stand out from the others. 

Freelancing can be done on different platforms such as Fiverr, Upwork, People per hour, or even LinkedIn. Once you have decided which field to work in, put in all your energy in creating a killer profile that is bound to come into view. Here are a few tips:

• Try to provide services that have less competition
• Provide more than one kind of service
• Thoroughly customize your profile including s, sentence structures, and key points
• Don’t sit around waiting. Make new gigs on multiple platforms

The most important thing in freelancing is patience. It takes time for gigs to rank and gain attention. Give it 3 to 6 months before getting disheartened. 

Provide teaching services

“Teach what you can’t earn” is what I always say. Providing courses to those who want to earn online is another form of digital marketing. It might not be the highest paying job, but the flexible timings and satisfaction one gains makes up for that part. 

Teaching can also be done in many ways. You can either provide services to a single student, or make a class of multiple students that will further refer you to more students and before you know it, you’re a teacher in demand! 

Teaching services may not necessarily include a single skill. It can be motivational lectures, career guidance, or you may even teach how to teach! You can make a course and sell it online, or you can provide online live teaching services on different platforms. Just make sure you have a grip on what you’re teaching, because there is little room for error in this field. 

Work as a social media manager

Social media management is in high demand these days. Most people who earn through digital marketing have little to no time to manage and promote their profiles, and that is where you step in. 

This job may be a one-time gig or a long-term project. You can either charge your client to manage all your accounts once, or you can continuously monitor their updates so they can focus on creating more content. 

Social media management is one of the highest paying jobs in the digital marketing world. All you need is a skill to promote and knowledge of different platforms and tools that will help you boost your client’s profile. You can test yourself by promoting your own services to see where you stand!

Conclusion

Digital marketing is a widespread field. The above mentioned are only a few of the many fields that can help you earn online. The most important thing is to find your interest, and be determined to excel in it. Keep on learning as things evolve everyday, and make sure to rigidly stay in what you want to do. If done right, online earning will provide you with much more than what any 9 to 5 job ever will.

Frequently Asked Questions

In this era of technology, innovation has led to the integration of forgotten techniques with advanced strategies. Long gone is the time when electronic and print media were different from one another. Now, not only do successful entrepreneurs know how to promote one kind using the other, but they also make sure their efforts do not go in vain.

Since recently, blogging and vlogging have taken up every aspect of the internet. Whether it is for publicity, marketing, or even just for fun, every person has become a blogger or vlogger. Given the new importance this aspect has gained, we shall discuss today a few simple and easy strategies to market your blog effectively and efficiently.

Why should you market your blog?

Speaking from personal experience, you may be as skilled as you may be, but it won’t matter until the world recognizes your talent. In other words, the worth of your effort is defined when people acknowledge what you have to present. For that, marketing what you’ve written is very important. 

For instance, there is a product you worked so hard to manufacture. As long as you don’t promote it, there will not be many people other than you who will know about it. Similarly, there is a place you visited, or a routine process you want to share, the best way to do so is by blogging and its marketing.

So, let’s walk through a few simple steps that will help with this promotion.

Know your audience

While blogging, it is very important to keep in mind who will read your post. You can’t expect a doctor to be interested in what you have to say about computers, and you can’t expect an expert to read your articles about absolute basics. Moreover, knowing what your audience includes much more than just the niche selected. You must write engaging content that will tempt your audience to read your blog all the way through. 

Keep in mind that not everyone is a reader. In fact, there is a small ratio of our population that enjoys reading, but these few thousand people do know what writing a blog is all about. So, make sure to consider your audience’s interest before blogging. 

Write engaging content

Every skilled writer is a blogger, but not every blogger is a skilled writer. When surfing through the internet about anything and everything, we find a lot of AI-generated content. Trust me, people know it’s not you who wrote this. They’re just kind enough not to point you out. Now that AI-generated content is out of options, here’s where your skills come in.

Remember in high school when the teacher taught us to put the most effort into writing the introduction of anything? That is what we’ll do here as well. Your opening paragraph must be written well enough to compel the reader to read further. But that’s not all, your blog should be of a kind that interacts with each individual and a whole community at the same time, so no one feels as if this blog isn’t for them.

Also, before randomly diving into your article that will cause you to track away from your actual topic for sure, make sure to thoroughly research your keyword and relevant content. Here is complete guidance to write an engaging blog.

Promote through social media

Now that we have a well-researched and well-written article in hand, it is time to show it to the whole world. To make sure your effort reaches the other side of the globe, social media comes in handy. All you need to do is upload your content on every available and relevant platform and share it with others. This global village will do the rest for you. But do remember, plagiarized content will not take you very far in this world.

Here is our blog on how to promote your blog through social media.

Stay up to date

Blogging is not about staying in one niche forever. Bloggers must know what the world is talking about and write on the most recent topic to keep the world engaged in their posts. To do this, you may join group chats and newsgroups to keep yourself updated on what’s going on in the world. 

Interact with your audience

Even though many people say that what’s hidden is the worthiest of all, this might not be the case when it comes to blogging. When readers comment on one of your posts, they are thrilled when their inspirational figure responds to what they have to say. Another way of doing this is by joining forums such as Quora or Reddit and giving your audience a chance to interact with you outside of your blog. People like what they can reach. 

Collaborating blogs

Before you question this strategy, know that no one can take your worth away from you. It might not be the best strategy, but it is one to consider, which is why it is placed at the end of the list. Collaborating with other bloggers will not only boost both your content, but a fused effort will help you gain new insights. Do make sure to lay your interests and differences on the table before collaborating though. This will help sort things out much easier.

Conclusion

Blogging is not only about writing the content. If you are your own writer and manager, you must know the importance of marketing your efforts. The only way to stay in this competition with over 6 million people is not to back out and give it your all. That being said, it is important to work harder but smarter so you don’t overtire yourself and achieve what you’ve worked for.

Frequently Asked Questions

Blogging isn’t easy. Those who do it as a business and those who do it as a hobby may have different ulterior motives, but their ladder to success contains the same steps. Whether you hire somebody to write a blog for your website or do the energy-consuming thinking and typing on your own, you’ve invested something in yourself. And that, my friends, deserves to be seen by the public.

Let’s walk through 7 easy steps on how to popularize your blog so it gets the traffic it deserves. If done right and given the time it needs, you may even be able to monetize your work. So, it’s a win-win situation!

Make sure your blog is worthy of promoting

In order to popularize your blog, the first step is to make it internet-worthy. It needs to emit the aura of attraction that compels people to give it a read. That’s what’ll decide if your content deserves the promotion you’re giving it. 

Your blog must be engaging. If your writing is creating a spell around reader, your content is worthy. Don’t worry I have strategies how you can bind your readers around you. Here is an article on writing an eye catchy content.

For that, there are a few simple strategies one can adopt, creating a website audit being one of them. In addition to that, your website and web hosting plan plays an important role here, so make sure it’s enough to handle the increasing traffic.

The first thing to pay attention to is the content of your article. Long gone are the times when keyword stuffing and AI tools could help rank a lousy blog with no spark. Sure, even now, that may help you rank an article or two at the start of your blogging career, but soon enough, Google is going to come back right at you with your writing pieces on the tip of a baseball bat. Engaging content not only drags traffic, it keeps it constant.

Pay attention to SEO

In this step, you have to think of yourself as a reader rather than a blogger. If you were the audience currently on Google, what would your search query be for a specific blog to pop up? Knowing what your audience wants to read and writing exactly that sincerely for them is an important part of making your content viral.

Another important factor in SEO is a compelling meta description. Briefly and efficiently describe what your post intends to portray in words that will persuade the reader to click on and read your post. Lastly, don’t forget to include the search query in the URL and title tag of your web post.

Research your audience

This may be closely related to the content being written, optimized, published and shared on different social media. This is where keyword research and something bloggers call ‘stick to the blog’ comes in. Make sure you’re writing about something people actually want to read.

For instance, tech gadgets are quite popular these days and people search the internet to get a know-how of these gadgets before actually buying them. Just make sure one of the articles they read is yours!

Another thing to keep in mind is the mind map of your post. Bloggers tend to deviate from their actual topic while creating their content. For example, this post is solely to construct ideas of how to popularize and increase reach to your blog. If I steer off in a direction that’ll attempt to teach you the basics of a blog, I am bound to lose your interest as fast as I get it, if not faster.

Social Media Marketing

Social media has become an undeniable tool in the world of blogging. With new platforms emerging from time to time, articles, web posts and other text based content can be shared anywhere and everywhere. And what’s the best thing about social media marketing? It’s totally free!

However, just copy-pasting your post link and sharing it with everyone on your list isn’t gonna do the trick. You are gonna have to spend a few minutes coming up with curated content to efficiently describe your blog before sharing it to digital media.

Not many readers enjoy having to open a blog just to know what it’s about. Believe me, the few minutes spent writing a curated description help you get the clicks you need. 

Email Marketing

Apart from social media platforms such as Facebook, Twitter, or Instagram, promoting your work through emails also proves helpful. Even though it is the least used, believed and time proven method for creating a community of your blog. Email newsletter works better than you think. 

In fact, a lot of awareness is spread through email marketing especially if your blog contains the right content for the right person. All you have to do is find that person and then email them!

Engage with the audience

An audience is attracted to those who put in an effort for them. And by putting in an effort, I mean interacting with them. Replying to every comment made on your blog post not only thrills the audience but also gives you a chance to see what is going on in their mind. 

Pay attention to the comments made by your audience as some may even contain a few shortcomings they noticed in your post that you may work on in your future articles. Despite what people believe about bloggers losing their value by being so direct with their audience, interacting with them one on one brings much positive traffic.

That being said, there is no bound for a blogger to comment on another influencer’s web post. This actually proves as a good strategy. Having another influencer comment on your post as you did theirs might bring in more clicks than ever before.

Advertise your blog 

Even though there are many ways to popularize your blog in ways that are free, you might want to spend a few bucks to gain instant traffic. One of the fastest ways to get your blog on the SERP is through PPC campaigns. 

For this strategy, there are several advertising methods that will get you the clicks you are looking for:

• Google Ads: Specific keywords relating to your niche will cause the link to your articles, posts and websites to pop up on Google and YouTube the minute they are entered in the search bar.
• Facebook and Twitter Ads: These platforms allow you to use locations, interests, and demographics to target specific audiences that will help reach those who are already willing to read it, and raise curiosity to those who have just learned about it.

Conclusion

Popularizing a blog and building a community around it takes just as much time and effort as creating it. Using these methods the right way and by taking help from a few powerful tools will give your content an extra boost. Now that you are aware of the strategies to adopt, don’t be afraid to start from scratch. Take one step at a time and be patient by trusting the process.